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How to build a personal brand and portfolio

Uncover your uniqueness! Each of us has unique strengths and hidden abilities waiting to be discovered. Working on your personal brand is the key to fully utilizing these talents.

In this module, you will learn how to build a personal brand and portfolio that sets you apart from others. You will discover techniques for effectively presenting your skills and experiences.

Identifying your strengths – you will learn how to determine what makes you unique.
Creating a personal brand – step by step, you will build a brand that reflects your personality and values.
The importance of a portfolio – you will understand why a portfolio is important and how to assemble it correctly.
Online presence – you will find out how to effectively use social media and websites to promote your brand.
Networking and collaboration – you will learn how to build relationships that support your personal brand.

Conclusion: Don't miss the opportunity to enhance your personal brand and portfolio. Try this module and start your journey to success today!

Imagine you have the opportunity to publish a short video about yourself. What would you probably show in it? A glimpse into the process of my work or creation.
A Honest Conversation About My Values
Something fun to grab attention.
Just the finished result – let it look professional.
I would probably prefer not to publish it.

You will receive feedback that your performance comes across as "unclear." What will you do? I will ask for more details and try to improve it.
I'll think about it, but I will probably just leave it as it is.
I will change the form of the presentation, not the content.
It affects me internally, even though I don't show it.
I take it as an opinion – everyone perceives it differently.

Your friend is creating a personal website and is asking what should not be missing. What will you tell him? Photos that capture his energy.
A strong story or personal testimony
List of services or projects
References from people who know him.
Timeless design that conveys trustworthiness.

You get the opportunity to give a lecture on a topic you know well. How do you feel? Excited – it’s an opportunity to show who I am.
I hesitate, but inside I am drawn to it.
It stresses me out, I would rather write an article.
It depends on what audience will be there.
I hesitate, but then I get into it in my own way.

How do you react when someone copies your ideas? I take it as a compliment.
I am angry, even though I don't show it.
I will tell myself that I must always be one step ahead.
I am comparing what he did better.
I will stop sharing ideas publicly.

Imagine that you need to fill out a "bio" about yourself for your profile. Which of these options is closest to you? A single sentence that defines me as a person.
List of my professional achievements
A mix of humor and facts – let it be human.
A few honest thoughts about what drives me.
I don't know – I feel like it's still changing.

You post a message on social media that is successful. How do you react? I'm wondering why this one worked.
I'm glad to hear that, but I won't change my style.
I will get the urge to share more similar content.
I will start thinking about how to turn this into an opportunity.
I am a bit embarrassed by all the attention.

What helps you feel authentic at work the most? When I can create at my own rhythm.
When someone truly appreciates me.
When I have the opportunity to make mistakes
When I see that it makes sense to others.
When I don't have to compare myself to anyone.

How do you approach your “digital representation” – profile, website, content? Slowly - I'm waiting for it to be perfect.
More intuitively, I change according to my mood.
I'm planning and also keeping an eye on what works for others.
I don't pay much attention to it.
It is a way to express who I am.

If you had to leave a "digital footprint" that represents you, what would you choose? Video or audio interview
Essay or personal story
A collection of my creations/projects.
Testimonies of other people about me
Something simple yet concise.