In the store, you see a product labeled "Best seller in its category." What do you think about that?

  • It may be true, but that doesn't necessarily mean he is the best.
  • I am wondering whether it is real data or just a marketing trick.
  • It gives me a certain confidence that the product is popular.
  • I am interested in who verified this data and on what basis.
  • I do not consider it an important criterion when deciding to buy.

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